Mike August has lifetime of experience in broadcasting, part of it responsible for FCC compliance. He guides personnel at KWVH -LP in crafting underwriting acknowledgements that avoids FCC sanctions.
About this Session
Underwriting is a great way to increase revenue to your LPFM but stations need to exercise care in how on air acknowledgements are worded.
Despite deregulation on most fronts the FCC responds to complaints from the public about underwriting that crosses the line into commercialism. Find out what your station can do to protect itself from potential violations and the fines that come with them.