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Terry O'Connor
Terry got his start in college radio at WZRD in Chicago. For the last 11 years he’s worked in a variety of capacities at WDRT, a rural station in the Driftless Region of Wisconsin.
About this Session
Doing More with Less: Streamlining your Membership Program
Summary:
Want to move away from the model of seasonal weeklong pledge drives, and streamline your listener-sponsored fundraising strategy? This workshop’s for you!
Topics include building a Sustaining Membership program, simplifying premiums and hosting action-packed One Day Pledge Drives.
Shift your fundraising strategy so you can focus on engaging your community and building your listenership!
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