Nathan Moore is the General Manager at WTJU 91.1 FM at the University of Virginia in Charlottesville. Nathan has worked in college and community radio for 25 years and has served on the board of the National Federation of Community Broadcasters since 2017. He launched and serves as staff advisor for UVA’s student-run LPFM station WXTJ 100.1 FM. He has also launched the community podcast network Virginia Audio Collective and the Virginia College Radio Alliance.
About this Session
Looking for a roadmap for how to grow your station's fundraising program? In this presentation, WTJU GM Nathan Moore will cover many kinds of gift solicitation, including pledge drives, direct mail & email, sustainer programs, events, and acquisition. He'll also cover stewardship & cultivation, including email, mail, giving clubs, and phone calls. Bring your questions for the Q&A at the end.